Wholly Health

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Psychological Dysfunction in the 100 Acre Woods. November 11, 2008

Filed under: Healthy Mind — aprasek @ 12:05 am

AstraZeneca has diagnosed my favorite disney characters: Tigger and Eeyore. 

To boost sales for Seroquel, their “mood stabalizing medication”, AstraZeneca has identified Tigger as a sufferer of Bipolar and Eeyore as a patient eeking through life with depression.

Check out Pharmalots post on this crazy marketing scheme.  

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